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Profit Margin Calculator

Know what you really keep. Enter your price or revenue and your cost to get profit, margin and markup at a glance.

Profit & margin
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Profit margin is the share of each sale you actually keep after costs, and it is the number that decides whether a product is worth selling. This free calculator turns your price and cost into profit, margin (profit as a share of price) and markup (profit as a share of cost), so you can price with confidence.

How it works

1

Enter your price or revenue

What the customer pays for one unit, or your total revenue.

2

Enter your cost

What it costs you to make or deliver it.

3

Read margin and markup

Margin is profit ÷ price; markup is profit ÷ cost. They are different numbers, and confusing them loses money.

Built into Klairova, free

This calculator is a taste of what Klairova does. Run real campaigns, track every click to every sale, send rate cards and invoices, and get paid in 160+ currencies. Free to use.

Frequently asked questions

What is the difference between margin and markup?

Margin is profit as a percentage of the selling price; markup is profit as a percentage of the cost. A 50% markup is only a 33% margin, so mixing them up under-prices you.

What is a healthy profit margin?

It depends on the product. Digital products and services can run very high margins; physical goods are usually thinner. The key is that your margin covers your time, fees and the cost of getting customers.

Does the platform fee affect my margin?

Yes, every fee eats your margin. Klairova is free to use, with only a small fee on transactions, so more of each sale stays yours, and you can sell, invoice and get paid in one place.